Press & public relations

Everyone likes to have good things said about them - especially in the media.

For business, a positive public profile has the added benefit of keeping your company in people's minds, and that means they are more likely to call you the next time they need the product or service you offer. We have extensive experience of delivering successful, high impact PR programmes - programmes that get our clients good coverage in the media their customers read.

We know what journalists look for in a story and how to present your news and ideas in a way that's more likely to get their attention. Whether it's a new product launch, a key appointment, a research achievement or an interesting community activity, we'll provide an honest assessment of your news before we start work on any press release. We'll also consider alternative angles to identify how best to present your story to the press.

But that's just the start. We'll also look beyond your news to find other opportunities for your business to gain coverage. We'll search out interesting facts and insights that lie unexploited around your business and find ways to build stories around them. We'll create opportunities for your key people to give their expert view on recent news or current hot topics. And we'll help you get the most out of your investments in charities and community activities.

Be prepared!

To quote Murphy's Law, if something can go wrong, it will - and usually at the least convenient time. It's a rather negative way of looking at life, but it does highlight the possibility that not all your news will be good. People do have accidents at work and businesses sometimes need to make people redundant, to give two common examples.

What's important at these times is to prevent your bad news getting more media attention than it deserves. We're experienced in helping businesses and organisations handle 'bad news' situations and manage their communications effectively while their problems are resolved.

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